For better or for worse, this person would be in charge of the team's online initiatives and digital marketing strategies. All things considered, it sounds like a pretty sweet gig: Few among us wouldn't enjoy working for a professional sports team if given the opportunity, and between the salary and the perks, it sure beats working at Moe's.
We here at Liberty Ballers are all but banned from applying for the job, but that doesn't mean that you shouldn't throw your hat in the ring. In fact, we've come up with a sample cover letter that you can use when you apply. By the way, if you do get hired, don't forget who helped get you that corner office...
To whom it may concern:
I am writing to express my interest to the New Media Manager position that you recently posted on the NBA.com Team Jobs Web site.
I've been an avid Sixers' fan for the past XX years, ever since the team drafted (pick one, depending on your age: Leo Rautins, Christian Welp, Shawn Bradley, Allen Iverson, Craig "Speedy" Claxton, Jrue Holiday). I live, breathe and eat Sixers' basketball, so working for the franchise that has the third-most playoff appearances in NBA history would be something of a dream come true for me.
I watch every game as it is, so I would have no problem working nights, weekends and/or whenever needed. I am also well-versed in social media - there would be no issue for me to continue the current practice of posting dozens of pictures (and even Vine video) of Spencer Hawes going through his pregame warmup routine.
Unlike most others interested in this position, I already have a relationship with a number of those associated with the Sixers' organization: Jrue Holiday, Nick Young and Molly Sullivan each responded to one of my tweets this past season. Furthermore, I have enhanced my written and interpersonal skills by passionately, intensely, and proudly defending the team on a variety of Internet message boards and blogs, including Liberty Ballers.
As the team's New Media Manager, I will be vigilant in ensuring that members of the ownership group don't use Twitter to solicit advice on player personnel decisions. In addition, I am cognizant of the fact that Sixers' fans may not be aware of all of our social media initiatives - therefore, I will be exceedingly cautious when using phrases like "mean monkey dunk" out of context.
I appreciate your taking the time to review my credentials and experience. Thank you for your consideration - I hope to hear from you soon.
Go Sixers! #ShowYaLuv